I came across this today – this is an area of interest to me, which is how to get people to make better choices without limiting their options. This book which deals with the mechanisms behind this, namely how to offer choices to people but to “nudge” them to make the best choice: http://www.nudges.org/
Things like getting [...]
Affecting Human Behavior While Preserving Choice
Apr 2, ’08
9:48 AM